SEO case studies and results
A closer look at organic-growth programs I’ve led across fintech, AI, and logistics. Client names withheld for confidentiality.
Cross-border payments platform
Problem
Organic was near-zero and tool pages had lost visibility after a Google core update, with slow, manual content production.
Approach
I led the organic program from July 2025: rebuilt topical authority with a top-of-funnel content engine for India to US/EU corridors, recovered the affected pages, and scaled publishing.
Result
In roughly a year, organic grew from near-zero to 215K clicks and 146M impressions at an average position of 6.6, a step-change in qualified visibility.
AI voice-agent platform
Problem
A large content backlog with no efficient way to publish optimized articles at the pace the business needed.
Approach
Built an automated REST publishing pipeline with on-page SEO and AI-Overview-ready formatting baked in.
Result
Hundreds of optimized articles shipped through the pipeline, freeing the team from manual publishing. Verified figures on request.
Fleet management platform
Problem
SEO and publishing were disconnected, with schema and internal linking handled inconsistently by hand.
Approach
Designed a keyword-to-published workflow with automated schema, internal linking, and Slack-notified publishing.
Result
A repeatable system that turns a keyword into a live, optimized page with minimal manual effort. Verified figures on request.
Want to know more about my work?
Happy to walk through any of these case studies in more detail.
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